Transform Your Product Idea into Reality

Your Partner in Product Development

G'day! We're a bunch of product designers specialising in helping startups and entrepreneurs bring their consumer product ideas to life. We understand that great ideas shouldn't be held back by big agency fees.

About Us

We are a passionate team of industrial designers and engineers based in Melbourne, Australia. With over a decade of combined experience, we've helped countless startups and entrepreneurs bring their product ideas to life.

Our mission is to make world-class product design accessible to businesses of all sizes. We believe that great design shouldn't be limited to large enterprises with big budgets.

At the heart of our approach is a deep understanding of the unique challenges faced by startups. (Googled "how to manufacture a product" recently?) We tailor our services to ensure you get the support you need, without the hefty price tag. From concept development to manufacturing, we're your trusted partner in turning your vision into a successful product.

Let us show you how high-quality industrial design can give your startup the competitive edge it needs to thrive.

Why Choose Us?

As a boutique industrial design studio, we offer a unique value proposition tailored specifically for startups and entrepreneurs:

• Affordable Pricing: We understand that big budgets are a luxury few startups can afford. Our design solutions are priced to fit your needs, not our overhead.
• Startup-Focused Expertise: Our team has extensive experience working with early-stage companies to transform their ideas into market-ready products. We know the unique challenges you face and how to overcome them.
• Clear Communication: We believe in transparent, jargon-free collaboration. You'll always know where your project stands and what to expect next.
• Manufacturing-Ready Designs: Our designs don't just look great - they're engineered for seamless manufacturability, ensuring a smooth transition from concept to production.
• Local Connections, Global Reach: Headquartered in Melbourne, we have strong relationships with Australian suppliers and manufacturers. But our network extends globally, giving you access to world-class production capabilities.

Not Sure If Your Idea Is Feasible?

Many startups struggle to objectively assess the viability of their product ideas. That's where our Feasibility Assessment comes in:

• Market Potential: We'll analyse the target market, identify key competitors, and assess the overall commercial viability of your idea.
• Technical Feasibility: Our engineering team will evaluate the technical aspects of your product, identifying any potential challenges or limitations.
• Manufacturing Considerations: We'll explore the manufacturing processes, materials, and costs involved in bringing your product to life.
• Financial Implications: Based on our analysis, we'll provide you with a realistic estimate of the investment required to develop and launch your product.

Armed with this detailed assessment, you'll have the confidence and clarity to make informed decisions about your next steps.

Ready to Start Development?

Once you've validated your product idea through our Feasibility Assessment, it's time to dive into the development phase. Our team will work closely with you to transform your concept into a market-ready product:

• Detailed Product Design Specifications: We'll document the full technical requirements, including dimensions, materials, features, and manufacturing processes.
• 3D Modelling and Prototyping: Our designers and engineers will create high-fidelity 3D models and functional prototypes to test and refine the design.
• Manufacturing Documentation: We'll prepare all the necessary documentation, including engineering drawings, Bill of Materials, and assembly instructions, to ensure a seamless handoff to your production partners.
• Supplier Coordination: Leveraging our extensive network, we'll help you identify and vet the right manufacturing partners to bring your product to life.

Throughout the development process, we'll maintain open communication and provide you with regular progress updates. Our goal is to make your product development journey as smooth and efficient as possible.

Our Process

1. Initial consultation and requirements gathering
2. Concept development and validation
3. Detailed design and engineering
4. Prototyping and testing
5. Manufacturing preparation

Investment Range

We believe in transparent pricing that works for startups:

• Feasibility Assessment: FREE!
• Product Development: Typically $8,000 - $15,000

Every project is unique. Contact us for a tailored quote.

Let's Chat About Your Product

Whether you're just starting out or ready to move forward, we're here to help make your product idea a reality.